Sunday N.Y.Times Magazine Story on Bud.TV Misses the Story

Lorne Manley’s story in the magazine today [“Brew Tube”] should have focused on the implications of the interactive ad industry’s role in creating/distributing digital content. What A-B and others are doing taking control over editorial content has critical implications for journalism, at the very least. It also says a great deal of what will be happening to our broadband system. The piece should have also given more attention to critics who are concerned about the negative consequences of alcohol consumption for youth. But the Times Co. and its editors and writers would also have to address the paper’s own embrace of digital marketing–where it’s been an industry leader. For a post written a while ago about Bud.TV, see here.

Author: jeff

Jeff Chester is executive director of the Center for Digital Democracy. A former journalist and filmmaker, Jeff's book on U.S. electronic media politics, entitled "Digital Destiny: New Media and the Future of Democracy" was published by The New Press in January 2007. He is now working on a new book about interactive advertising and the public interest.

Leave a Reply