excerpt from new DoubleClick job posting: “The newly formed Emerging Media Team is currently searching for a seasoned Program Manager to help introduce and expand the team’s offerings in Social Media and Services. The Program Manager (PM) is responsible for ensuring successful execution of select Advertisers’ social media ad buys and social media presence (i.e. page creation and management, buzz creation and monitoring, application development and distribution, etc.). The PM is charged with building strong relationships and establishing clear lines of communication with their advertisers, specialist partners, and internal resources including members of account management, search and affiliate program management, sales, and the publisher development teams. The PM is resourceful in leveraging their social network and buzz marketing knowledge, technical skills, client service experience, analytical and problem-solving capabilities, and organizational skills to ensure flawless program execution that drives insights and helps define future client/publisher opportunities and social media and services offerings.”
from “Program Manager, Social Media and Services, DoubleClick Performics
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