Category: Comcast

A refrain from the phone and cable industry, in the debate over network neutrality, is they have to manage their networks. Hence, their claim they need the authority to oversee traffic flows—such as ensuring a time-sensitive Voice over the Internet (VOIP) phone call is promptly delivered (while allowing more time, say, for an email to reach you). Such traffic management techniques are often called “Quality of Service” or QoS. Verizon, AT&T, Comcast and others suggest that they would be hamstrung by a net neutrality safeguard, because it would prevent or impede them from using QoS techniques to ensure time sensitive information is given priority.

But network neutrality proponents aren’t saying that network providers shouldn’t be able to fairly and efficiently manage the network. We are all for a digital traffic cop who works for the good of all. But phone and cable companies want a private electronic operative on the beat. They want to use QoS to give their traffic (video, data, etc.) a turbo-charged passage via fast lanes into our PCs, TV’s, and mobile devices. Why? So they can enjoy what they are calling the “triple play.” That’s the latest communications industry buzzword ((goodbye synergy!) reflecting plans to monetize as much as possible our digital lives. Triple Play means that Verizon or Time Warner will lock up customers by selling them voice, video, and data services in either or both wired and wireless formats. As part of their “Triple Play” business model, phone and cable companies want to use QoS to extract (extort) fees from content providers who also want to travel on fast lanes by getting a friendly electronic nod from the private traffic cops.

We urge you to read some of the literature illustrating how control over the network is key to AT&T and others plans to score a triple play. And then we ask—do we really want to let a few companies control the U.S. Internet’s digital destiny? Tell Senator Stevens—who doesn’t seem to really get the problem—that he should stand up for Internet freedom. (We also urge you to contact Senator Inouye and ask him to oppose any legislation that fails to protect U.S. online communications).

It’s time for the six big new media corporate supporters of network neutrality to get real—or go back to Silicon Valley, Seattle, or Aspen. What’s needed now—after the disastrous and humiliating vote in the House—is the one thing that politicians really respect and fear—TV ads. Letters from Microsoft and visits from cyber wunderkinds aren’t enough, especially with the PR and lobbying blitz underwritten by the Telco’s. As the Senate Commerce Committee takes up network neutrality this week, it’s time for Gates, Brin, Barry Diller, Terry Semel, and Bezos to get real (we acknowledge with respect the work done by eBay CEO Meg Whitman asking one million of its members to take action).

The copy for the ad is a no-brainer: `The big Phone and Cable Companies (yes—our partners AT&T, Verizon, Comcast) want to have a monopoly over the Internet. They want to jack up the prices you and I pay for service. They want to transform the ‘Net into a pay as surf toll road filled with commercials and the kinds of programs the FCC will soon impose stiffer fines for. Help us stop them. (So, okay, that’s not the ad. But they can afford their own copywriter.)

So, we ask. Will these companies devote the resources—a pittance to their bottom lines—to help save the U.S. digital communications system from these corporate cutthroats? Or, are they really a two-faced bunch of new media conglomerates that don’t have the best interests for the democratic potential of the broadband Internet at heart?

Watch your TV screens to find out.